— Denim jackets in LA are as common as food trends and sunglasses. They’re everywhere. Although, not without good reason. Laid-back in appearance, denim is the city’s go-to outerwear for… Continue reading
Post Category → RELEASES
WE LONG SLEEVE
— Pac & B.I.G. Cortez & Air Force. 405 & 495. Skateboards & CitiBikes. The Dodgers & The Yankees. The Broad & The Met. Fairfax & SoHo. Green Sauce &… Continue reading
TYLER TEE
— At a time when popular culture favors homogeneity across artistic expressions, he remains a champion of individualism, identity and is unrelentingly true-to-self. Love what you do but above all,… Continue reading
CLASSIC LOGO SKATEBOARD
— “Dogtown”, Venice—Los Angeles is the birthplace of skateboarding as we know it. Made for the off-board lifestyles of surf and skate, streetwear was it’s derivative in the late 80’s…. Continue reading
STEADY/CHAMPION® OUTLINE LOGO CREW
— Everyone knows Los Angeles for burning sunsets and towering palms. In New York, we have cotton candy skies too but seldom does it become purple. Our tonal HEATHER/LAVENDAR colorway… Continue reading
STEADY SPRING/SUMMER 2018
Let east coast bang, Let west coast bang. — Los Angeles. Pop culture has long played up the feud between the Empire State and the City of Angels. It’s either… Continue reading
CLASSIC LOGO DAYPACK
— New York is dog eat dog. One man’s come up means one less vacancy at the top. While that’s true for most, for us, it’s not. We chose to… Continue reading
STEADY/BARBARIAN® CLASSIC LOGO RUGBY
— Rugby gets a bad wrap on this side of the pond. Outside of its actual players, most know it only by its roughness and intensity. Something similar can be… Continue reading
CLASSIC LOGO HOODIE (ARMY)
— This isn’t our CLASSIC LOGO Hoodie. This isn’t black or heather. This is ARMY. This is thicker, softer, warmer, and cozier. This is heavyweight. This is our new CLASSIC LOGO Hoodie…. Continue reading
US HOODED JACKET
— We been saying these things for a long time. But, why just say it —be it. This is our US Hooded Jacket. — STEADY FALL/WINTER 2017 available now.