— Denim jackets in LA are as common as food trends and sunglasses. They’re everywhere. Although, not without good reason. Laid-back in appearance, denim is the city’s go-to outerwear for… Continue reading
CHECK LOGO DENIM SHIRT
Post Category → SS18
WE LONG SLEEVE
— Pac & B.I.G. Cortez & Air Force. 405 & 495. Skateboards & CitiBikes. The Dodgers & The Yankees. The Broad & The Met. Fairfax & SoHo. Green Sauce &… Continue reading
TYLER TEE
— At a time when popular culture favors homogeneity across artistic expressions, he remains a champion of individualism, identity and is unrelentingly true-to-self. Love what you do but above all,… Continue reading
CLASSIC LOGO SKATEBOARD
— “Dogtown”, Venice—Los Angeles is the birthplace of skateboarding as we know it. Made for the off-board lifestyles of surf and skate, streetwear was it’s derivative in the late 80’s…. Continue reading
STEADY/CHAMPION® OUTLINE LOGO CREW
— Everyone knows Los Angeles for burning sunsets and towering palms. In New York, we have cotton candy skies too but seldom does it become purple. Our tonal HEATHER/LAVENDAR colorway… Continue reading
STEADY SPRING/SUMMER 2018 LOOKBOOK
It’s the g-funk bounce, the sunshine, the sense of freedom. Equal parts effortless and cool. This is STEADY for Los Angeles. View our HD version here. Thank you: GIENELLE USI… Continue reading
STEADY SPRING/SUMMER 2018
Let east coast bang, Let west coast bang. — Los Angeles. Pop culture has long played up the feud between the Empire State and the City of Angels. It’s either… Continue reading